Becca Taylor

I have designed and led global experiential marketing experiences and cultural partnerships for clients such as AMEX, MINI, Jack Daniel’s, Bacardi,Genworth, HSBC, Esprit/MTV, Westfield, British Fashion Council, Design Museum,Coca-Cola, Kenwood DeLonghi and Nokia. Having led modules at Miami Ad School, Miami International University Arts Institute, and an undergraduate Global Business Design Management Pathway at Regent’s University, London I have been invited to speak for Kingston University Design and Business postgraduates, The Sorrell Foundation Joined Up for Schools and supervise for postgraduates at Hyper Island, Manchester.

In 2009, I researched technology in the arts and asked: ‘What is the role of the arts institution when managing user-generated content?’ published by Arts & Business. Since then my interests in researching participative experiences continues on the HighWire Doctoral Programme at Lancaster University, a post-disciplinary research programme funded byThe UK Research Council.

I am particularly curious about those who are unafraid to challenge what exists and what it is that motivates us to realise our curiosities.

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